Signal Marketing case studies
Real client work, public, with named brands and verifiable outcomes. Below is a summary of every case study on the site, what we built, and what the work actually involved. — Oliver Ball.
Why these are public
Most agencies hide their case studies behind NDAs they wrote, or behind “request our portfolio” gatekeeping. Both tactics exist for the same reason — when you can’t verify the work, the agency controls the narrative.
Every case study below is publicly listed with the actual client name, the actual brief, and the actual outcome. You can verify them yourself. Run the live sites through PageSpeed Insights. Check their Google Business Profiles. Look at their public ad libraries. The work is there to audit.
£34M+ tracked client revenue across the agency. 30+ active partners. 5-star Trustpilot rating and 13+ five-star Google Business Profile reviews. The proof is on the record.
The case studies
NoSnore — £500 to 7 figures in under 12 months
Internal DTC brand built as a proof-of-concept for the frameworks now used on client work. Documented £0 to £250k in ad spend. Scaled via Meta ads, Shopify, creative testing system. The case study covers the campaign architecture, conversion tracking setup, and creative production cadence that drove the growth.
Services: Meta Ads, Shopify development, creative production
Olympian Health — custom Shopify development
Bespoke Shopify theme build for a UK ecom health brand. Custom sections, integrated with existing operations, theme architecture designed for scale. Built on Shopify with custom Liquid development.
Services: Web Development, Shopify theme work
King Productions — website design and development
Brand-forward designed-and-built site for a UK film production company. Full design in Figma, then built on WordPress with a custom theme. Brand-led visual design with conversion-focused information architecture.
Services: Website Design, Web Development
David Rozman salon — frontend rebuild
Full website rebuild for one of Manchester’s best-known luxury hair salons. Frontend rebuilt from scratch with proper schema, conversion-focused IA, and integration with their existing booking flow. Calls and bookings increased post-launch.
Services: Website Design, Web Development, SEO, GBP
David Rozman salon — backend booking system
Custom WordPress extension handling stylist schedules, client bookings, and salon-specific business logic. Built as a separate engagement following the frontend rebuild. Real business logic, real custom development.
Services: Web Development, custom WordPress plugin
Riverside Hub — children’s play centre
Website for a children’s play centre. Family-focused design, mobile-first build, integrated booking flow, conversion-optimised for parents on phones. Local SEO and GBP work alongside.
Services: Website Design, Web Development, Local SEO, GBP
Save Kempston Rural — community campaign platform
Full custom platform for a UK community planning campaign opposing a 420-home development. Built from scratch in 3 days using PHP, Tailwind CSS, JavaScript, and MySQL. Includes a custom PDF objection generator, supporter database, and admin dashboard. No CMS, no plugins — pure custom development.
Services: Web Development, custom PHP / MySQL platform
Nero Fabric — premium activewear Shopify Liquid landing page
Custom Shopify Liquid landing page for a UK premium activewear brand targeting paid Meta traffic. Bespoke product section, premium visual design, mobile-first build, native Shopify checkout. Delivered in under two weeks.
Services: Website Design, Web Development, Shopify Liquid development
Other clients we work with
Active client list also includes Built Different, AirCaddy, KitchenSmart, AJC Roofing. We can share more detail on a call once we’re under NDA.
Different categories, different stacks, same delivery model. Founder-led, rolling monthly, work that’s defensible on first principles.
What gets a case study?
Not every client engagement becomes a public case study. We publish case studies when:
- The client is happy to be named publicly
- The work is meaningful enough to be worth documenting
- There’s a clear story — what the brief was, what we built, what the outcome was
- The work demonstrates a service or capability we want to evidence
Some of our biggest clients aren’t publicly listed because they prefer privacy. That’s fine. The case studies on the site represent the work, not the entirety of the client list.
FAQs
Can I speak to the clients in your case studies?
Yes. We’ll connect you to a client in a similar category to yours before you sign anything. No filter on who you can speak to.
Are these case studies real?
Yes. Every named client is a real engagement. The live sites are public. The Trustpilot reviews link to verified accounts. Audit any of it.
Why aren’t there more case studies?
Two reasons. One — we have a limited intake (3 new partners per quarter), so client volume is intentionally lower than a typical agency. Two — only some clients are happy being publicly listed. Most aren’t.
Can you do case studies in my industry?
Probably yes — the categories above span ecom, hospitality, professional services, community campaigns, and creative production. Different industries, same delivery framework.
Where can I read reviews?
Reviews page with all verified Trustpilot and Google Business Profile reviews.
Do you have case studies for SEO specifically?
Most of the cases above involved SEO work alongside the headline service. More on our SEO approach.
What about Google Ads case studies?
Active Google Ads clients include Built Different, KitchenSmart, AirCaddy. Public case study writeups in the works. Why Signal for Google Ads.
Where are you based?
Manchester, UK. Work UK-wide and internationally.
“Flawless design. Delivered quicker than I expected.”
— Reece King, verified Trustpilot review
Let’s chat
If the case studies look like work you’d want done for your business, drop us a message.
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